Our campaign Generated some buzz.

Our campaign generated more than 500 million impressions for the Rawlings Gold Glove Award, but it also generated some buzz for Fleishman-Hillard. The campaign received five public relations industry awards and was written about in several marketing communications publications.

Recognition

The campaign received five public relations industry awards and was written about in several marketing communications publications.

Industry awards included:

  • A Silver Anvil from the Public Relations Society of America (PRSA) in the category of Reputation/Brand Management (Businesses-Companies with sales up to $500 million) for the overall campaign.
  • A Silver Anvil from the PRSA in the category of Events and Observances (More Than 7 Days) for the event we produced to reveal the 50 Greatest Rawlings Gold Glove winners of all-time.
  • A Bronze Anvil, Award of Commendation in the category of Web Sites, External for the campaign web site www.rawlingsgoldglove.com.
  • Finalist from PR Week for B2B Campaign of the Year.
  • A Gold SABRE from the Holmes Group in the category of Sponsorship for the overall campaign.